Vogue Fashion's Night 2012

Cari milanesi siete pronti?

Come da 4 anni a questa parte domani, 6 settembre, avrà inizio la notte della moda.

Negozi modaioli e non, aperti per voi dalle 19,30 alle 23.30, con tanti eventi e prodotti esclusivi.

Tra i tanti oggetti speciali in limited edition: 

• i braccialetti di Alexander McQueen con il simbolo del marchio: il teschio;
• i porta iPad e iPhone  di Lanvin;
• la Flat Bag di Gherardini;
• le mezze punte glitterate di Dimensione Danza.

 

Notate bene i ricavati delle vendite andranno a favore dei terremotati dell’Emilia.

Vogue Fashion's Night non solo moda!

 

http://vfno2012.vogue.it/milano/l-evento

Eco Gucci

Gucci is going green.

  Delivering on the brand's promise last November to reduce paper use and its carbon footprint, Gucci says its signature luxury packaging now conforms to FSC Certified paper standards and is 100% recyclable.


  It's the latest luxury brand to make good on a Rainforest Action Network-backed pledge to reduce paper in packaging, a commitment that has already signed up Valentino, Versace and Prada.


  Gucci Group now joins those ranks, with a commitment that also extends to its Yves Saint Laurent, Alexander McQueen, Stella McCartney and Balenciaga brands.


  It’s a major change for Gucci. Bags, boxes, and tissue paper will no longer contain plastic laminate; ribbon and garment bags will change from polyester to cotton; and bags will be labeled: "This shopping bag is FSC certified and made of 100% recyclable material."


  That’s not all: gift boxes will now be given only upon request; and shoes will be combined in one flannel, not two. But perhaps most startling, all Gucci mannequins will be replaced with eco-friendly, shockproof polystyrene versions, 100% recyclable raw material, made in Italy and completed with water-based paints.


  François-Henri Pinault, Chairman and CEO, PPR, Gucci’s owner, stated: “If we wait for customers to make sustainable development a condition for purchasing, then nothing will happen. It's as if green products were somehow not normal. They are normal, it is the other products that are not normal. It's up to us to work out how to make green products the new normal.”

  Gucci has set energy-saving goals in its stores to reduce by year’s end: 35 tons of plastic waste; 1,400 tons of paper consumption; 10,000 tons of Co2 emissions; and 4 million liters of gas oil consumption.

  Mimma Viglezio, Gucci Group EVP of communications, commented, "We hope our actions will also raise awareness inside the fashion industry that it's possible for our industry to make a difference for rainforests and for the climate."

Another trend-setting brand steps up. Go Gucci. Go green.

Ode to a genius

Love him or hate him... Genius or mad man? Alexander McQueen's unique view of fashion was always poignant and daring. So it's really with great regret that we from fashion buddha would like to remember this fashion icon.

Born Lee McQueen in 1969 in Lewisham, London, to a taxi driver and Joyce, a social science teacher, McQueen was the youngest of six children. He started his career as an apprentice with Savile Row tailors Anderson & Sheppard.

His escalation to success started when fashion stylist Isabella Blow, bought his entire graduating collection and encouraged him to use his middle name to launch his fashion career.

McQueen made his name first in London, then wooed audiences in Paris, New York and Milan to take his place in the upper echelons of the designing world. He was named British Fashion Designer of the Year four times, and was recognized by Queen Elizabeth II in 2003, when she made him a Commander of the British Empire for his fashion leadership.

McQueen's early runway collections developed his reputation for controversy and shock tactics earning him the title "l'enfant terrible" and "the hooligan of English fashion". McQueen was known for his lavish, unconventional, runway shows, such as a recreation of a shipwreck for his spring 2003 collection, spring 2005's human chess game and his fall 2006 show.

McQueen was known as a private man who shunned the limelight. He turned down most interview requests and did not cultivate a cult of personality. He truly ignited a spark in London's fashion, helping to revive it after the long-dormant period that followed the punk explosion in the 1970s.

Because of his influence in the fashion industry and his great tailoring skills, he will be remembered as one of the greatest designers and trend-setters of his time.

May he rest in peace.